E-Cards/R-Cards/V-Cards (Candy/Gum)
Introduction
R-Cards and V-Cards are candy and gum issues. Most hockey cards are considered V-Cards since those are Canadian issues and Canada is where the majority of pre-war hockey issues were produced. However, a select few American issues were printed as well as parts of other sets, and those are R-Cards. In addition, for ease of listings, this page also includes any E-Cards — mostly candy cards produced before 1930 that were not in Canada.
These issues were typically packaged with children’s products, such as candy, gum, or caramel. While tobacco cards were the primary issues of the early 1900s by the 1910s and 1920s, more candy companies were catching on to the popularity of sports cards among children.
Those issues, of course, paved the way for later sets, such as the Goudey and Topps issues, which became popular in the 1930s and 1950s.
Below are known issues with hockey gum and candy cards.
Sets
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