1923 W515 Strip Card Set

‘It’s In The Details’

Title W515 Strip
Year 1923
Size 1 3/8″ x 2 1/4″
Images Color
Type Strip
Number in Set

W515 Strip Overview


Two separate sets make up the W515 strip card series. Both have a similar look and design with colored pictures on the fronts and blank backs.

The bottom borders of the baseball cards included the player’s name, team, and position. Both also utilize the same checklist. The second of the two sets (W515-2) is slightly larger than its counterpart.

Most strip cards, by design, are not very attractive. The W515 set, though, tests the limits by fans and is one of the least artful issues among W-Cards.

The entire set includes a total of 120 cards but there’s more than baseball here. A total of 60 baseball players are included the set and the other 60 cards include a variety of other famous personalities, such as boxers.

Like other strip issues, these are fragile cards. That is because they were printed on a low-quality paper stock. These are easily torn or damaged as a result.


W515 Jersey Ice Cream

1923 W515 Fleer Back


While the standard cards are the most common, three variations of the cards are known today.

The most common of the variations are the Little Wonder Series cards. These are found with the name ‘Little Wonder Picture Series’ printed on the borders on the fronts. The name appeared to be on the exterior of the uncut sheets as the full name does not appear on the cards. It is possible that the entire set was to be called the Little Wonder Picture Series and these are merely cards at the top of the sheet. Cards are found with only a part of the phrase as it stretched across several cards. The Little Wonder variation appears to only be found as the slightly larger W515-2 cards.

A rarer variation and the one that is the most intriguing are the W515 cards that are actually Fleer’s first baseball cards.

The Fleer Company that grew to prominence in the 1980s got its early start way back in 1923. Fleer used the same cards as the W515 issue, only placing an ad for their company on the back to distinguish them. Fleer actually holds the distinction of producing earlier baseball cards than famous companies Topps, Goudey, and Bowman, as a result.

Finally, a third back is known on the cards as an advertisement for Jersey Ice Cream. Those backs, as shown, include a mention of receiving five free cards with a brick of Jersey’s Ice Cream product.

These are the rarest of the variations and not many are likely to exist. The most notable one seen to date is an Eddie Collins version that was sold in a 2015 Heritage auction for nearly $500.

All of the variations considered more valuable than the regular cards.

W515 Strip Checklist

This checklist currently represents only baseball players in the set.

  1. Bill Cunningham
  2. Al Mamaux
  3. Babe Ruth
  4. Dave Bancroft
  5. Ed Rommell
  6. Babe Adams
  7. Clarence Walker
  8. Waite Hoyt
  9. Bob Shawkey
  10. Ty Cobb
  11. George Sisler
  12. Jack Bentley
  13. Jim O’Connell
  14. Frankie Frisch
  15. Frank Baker
  16. Burleigh Grimes
  17. Wally Schang
  18. Harry Heilmann
  19. Aaron Ward
  20. Carl Mays
  21. Bob/Emil Meusel
  22. Art Nehf
  23. Lee Meadows
  24. Casey Stengel
  25. Jack Scott
  26. Kenneth Williams
  27. Joe Bush
  28. Tris Speaker
  29. Ross Youngs
  30. Joe Dugan
  31. Barnes Brothers
  32. George Kelly
  33. Hugh McQuillan
  34. Hughie Jennings
  35. Tom Griffith
  36. Miller Huggings
  37. Whitey Witt
  38. Walter Johnson
  39. Wally Pipp
  40. Dutch Reuther
  41. Jim Johnston
  42. Willie Kamm
  43. Sam Jones
  44. Frank Snyder
  45. John McGraw
  46. Everett Scott
  47. Babe Ruth
  48. Urban Shocker
  49. Grover Alexander
  50. Rabbit Maranville
  51. Ray Schalk
  52. Heinie Groh
  53. Wilbert Robinson
  54. George Burns
  55. Rogers Hornsby
  56. Zack Wheat
  57. Edd Roush
  58. Eddie Collins
  59. Charlie Hollocher
  60. Red Faber

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