PSA Makes Registry Upgrades
The third party grader is expanding its registry capabilities
While I have some graded cards in my collection, the bulk of my stuff is lower grade and raw. But if you’re a PSA registry person, this is for you.
PSA recently made some changes to its already impressive registry system. The registry allows collectors to keep track of their cards’ grades and even compete with others to determine which collectors have cards in the highest grades.
As I’ve said before, this is akin to comparing anatomies to many. But it’s a wildly successful program that has undoubtedly been a big part of PSA’s success. Many collectors will not even consider cards graded by other companies simply because the PSA registry is that important to them.
The registry is already very successful and PSA is rolling out some more changes to make it a bit more interactive.
First collectors can receive one of five new achievement medals by starting a profile or beginning football card collections. Collectors can contact each other through the registry now and social media elements have also been added with the ability to like, share, or tweet items. Finally, collectors have the opportunity to create a new ‘My Profile’ page that looks similar to a Twitter page.
Like I said, I’m not a huge registry guy myself. And I know that some collectors have started to avoid them after the whole mess with the altered cards scandal. But I can understand the allure of it and this sort of stuff is exactly the reason that PSA has distanced itself in terms of appeal to collectors. Just really smart and forward-facing.